Blue Hound Publishing

For a graphic design class project, I was tasked with creating a complete brand guide for a fictional publishing company. I wanted the brand to have a personal connection, so I created Blue Hound Publishing, inspired by my 17-year-old dog, Mickey, who has spent most of his life being mistaken for a hound dog. From there, I developed the company’s visual identity and built out a cohesive brand system across the guide.